Rhetorical Analysis: Highway to the Danger Zone

The following is a rhetorical analysis for the music video of “Highway to the Danger Zone”. In this music video, the audience that it is directed at is those who generally enjoy ‘living on the edge’ or those who either enjoy or are close to dangerous situations. In the video, there are many clips involving scenes of fighter planes and jets. By referencing this, it provides a connection between audio and visual. It links the lyrics and music about danger to the visuals of the dangers of jets. Also in the music video, there is a brief ‘bedroom scene’ which builds upon the dangerous lifestyle the video depicts. By singing about and showing scenes of ‘danger zones’ the music video creates emotions of excitement through high-adrenaline situations. Also in the music video, the singer is located primarily lying on a bed as he sings. By including completely bland scenes, it adds contrast to the other parts of the music video. That is, if the music video was all action, by the time the end comes around, the action scenes will appear as normal scenes. But by including strong contrasting scenes, it helps maintain the thrill level the action scenes generate.

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